How Businesses Use NetSuite EDI Integration to Boost Their Omnichannel Strategy

by | Dec 1, 2021 | Automation, Business Growth, Omnichannel, Suppliers

As consumers increasingly embrace omnichannel shopping, SPS Commerce has worked with many businesses to accelerate their omnichannel initiatives. Let’s take a closer look at two companies that have used NetSuite EDI integration to enhance their omnichannel strategy.

R&R Textiles leverages NetSuite EDI integration for scale

R & R Textiles started as an eCommerce business. Today the company is a manufacturer and distributor of textile products, servicing mass merchandise retailers and distributors throughout the U.S.

R & R Textiles has worked with SPS Commerce since 2014, as a result of a recommendation from W.W. Grainger, one of R & R’s customers.

“We service all aspects of the consumer experience so we’re definitely omnichannel through-and-through,” said Rajan Barad, CEO of R & R. 

Prior to implementing NetSuite EDI integration from SPS Commerce, R&R Textiles was doing manual data entry. 

“We fulfill orders in a variety of ways — from multi-pallet, container load shipments all the way down to individual unit shipments. We wouldn’t be able to service our accounts without EDI automation,” Barad added. 

NetSuite EDI integration from SPS frees R & R’s staff from EDI management tasks so they have more time to serve customers and develop new products. 

Select Brands grows across channels with the help of SPS

Select Brands, a third-generation family business, has grown into a dynamic small appliance company selling through big-box retailers, online retailers, catalogs and direct-to-consumer.

“When we started the eCommerce side of our business, we had to manually input all our orders. We processed thousands of orders each day that had to be shipped by a certain time. It took two people all day to enter those orders, and as we grew, our staff couldn’t keep up,” said Karen Hong, Director of Operations at Select Brands.

The NetSuite EDI integration from SPS is critical to Select Brands’ daily operations. “Now that we have greater order fulfillment efficiencies through SPS, our team can look at the bigger picture. Instead of inputting orders, they can focus on going the extra mile, giving our customers what their customers want,” added Hong.

With the support of SPS, Select Brands has streamlined ordering, freeing up time to focus on growth and customer relationships.

Want to learn more about NetSuite EDI integration? Visit our website or speak with one of our experts.

SPS Commerce Blog Team
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