About Victoria Branch
Victoria Branch is a content strategist with a background in consumer packaged goods and education. As Content Marketing Manager, she researches and writes clear and engaging articles for SupplierWiki.
About
SupplyPike helps you fight deductions, increase in-stocks, and meet OTIF goals in the built-for-you platform, powered by machine learning.
View SupplyPike's WebsiteArticles
Industry expertise written by Victoria Branch
31 results found
Fulfilling Orders With Ulta's Retail Calendar
Learn about Ulta's unique calendar structure, how to ensure on time orders, Ulta's inbound delivery violation types, and timing best practices.
Target Vendor Portal: Glossary of Important Terms
A glossary-style list of Target’s most important supplier terms and acronyms.
What Is Gross Margin Return on Inventory Investment (GMROI)?
GMROI is a vital calculation that assesses the efficiency and profitability of your largest asset, inventory.
What is an Omichannel Strategy, and Why Do I Need One?
Learn what omnichannel's definition is, and why having an omnichannel retail strategy is more important than ever for your company’s bottom line.
How To Prepare For Irregular Ordering
Learn how to prepare and plan for irregular ordering in the supply chain.
Required EDI Documents for Dick’s Sporting Goods Vendors
Learn about Dick’s Sporting Goods EDI rules, required documents, non-EDI risks, and why they’re key for vendor compliance and success.
On-Time and No Show Policies with McLane Company Inc.
Learn about McLane Company’s policies for late or missed deliveries, which lead to fines, helping ensure smooth, efficient supply chain operations.
How To Combat Supply Chain Theft: Prevention, Detection, and Recovery
Learn how to detect, prevent, and respond to supply chain theft (from cargo hijacking to cybercrime) to protect profits and keep goods secure.
True Value Supplier Performance Requirements
Dive into True Value’s supplier requirements, fees, and vendor scorecard to stay compliant (after the 2025 Do it Best acquisition).
Kohl’s Vendor Portal: Navigating Orders During Seasonal Events
Learn how Kohl’s suppliers can identify seasonal event orders, manage deductions, and prepare for holiday shipping and compliance challenges.
Grainger Fulfillment Guide: Best Practices for EDI
Grainger suppliers follow strict EDI rules for POs, shipping, and invoicing. Learn key requirements and tips to stay compliant when filling orders.
AI In Retail: How Artificial Intelligence is Reforming the Supply Chain
AI is reshaping retail and supply chains, boosting forecasting, inventory, pricing, logistics, and personalized customer experiences.
Free on Board (FOB) Shipping Explained
FOB shipping terms define when responsibility, risk, and costs transfer between seller and buyer, impacting logistics, payments, and shipments.
The Digital Need: Why 1D Barcodes Are Getting Replaced
Learn why 2D barcodes are replacing 1D barcodes, and how they boost supply chain efficiency, product traceability, and consumer transparency.
How Suppliers Can Level Up with 2D Barcodes and RFID Technology
Suppliers can boost efficiency, traceability, and compliance by adopting 2D barcodes and RFID technology.
Retailer Preparedness with 2D Barcodes and RFID Optimization
Explore how 2D barcodes and RFID drive retail efficiency, real-time tracking, and customer engagement ahead of GS1’s 2027 Sunrise mandate.
Supplier Guidelines for 2D Barcodes and RFID: From Preparation to Printing
Learn how to implement 2D barcodes and RFID, run pilot tests, and prepare your products for GS1’s 2027 retail scanning requirements.
Retailer Readiness Checklist for 2D Barcode Scanning Capabilities
A guide to rolling out 2D barcodes across retail, from planning and data setup to hardware upgrades, system readiness, and smooth in-store rollout.
Retailer RFID Implementation: A Step-by-Step Guide
A step-by-step guide for retailers new to RFID: including planning, hardware/software setup, pilot testing, data use, and staff training for success.
2D Barcodes & RFID: Terms, Roles, and Responsibilities
An overview of key 2D barcode and RFID terms, roles, and supplier/retailer responsibilities for implementing modern labeling and tracking systems.
Risk Audits for Your Retail Business
Small in-store mistakes can create big risks. Learn how retail risk audits prevent safety issues, protect margins, and improve performance.
The Benefits of Direct Store Delivery
Direct store delivery is the right choice for suppliers who rely on freshness and speed.
What is a Loss Leader? Breaking Down Retailer Pricing Strategies
Learn what loss leader pricing is, how retailers use it, examples, risks to avoid, and how it fits into smarter, profitable pricing strategies.
Shipping on Walmart Marketplace
Learn about what options you have as a Seller on Walmart Marketplace for shipping, as well as what standards you must adhere to.
Phantom Inventory: How Suppliers Can Problem-Solve the Silent Profit Killer
Learn what phantom inventory is, why it causes $1.75T in lost sales, and how to problem-solve it as a supplier.
Vendor Management & Compliance Team: From Reactive to Reliable Execution
The Case for Change: Why Supplier Management Matters There’s an essential paradox behind retailers’ success: most rely heavily on suppliers to deliver
2026 Supply Chain Trends: Problem Solving Labor Shortages, Robotics, and Warehouse Constraints
Supply chains face a 2026 inflection point as labor, space, and accuracy pressures collide, forcing a shift toward automation.
Manufacturing 101: Processes, Types, and Roles in a Modern Supply Chain
Learn what manufacturing is, how products are made, key processes, methods, and roles, and why manufacturing matters in today’s supply chain.
Beyond Retail Link: The Tools Top Vendors Use to Get Paid Faster
See the tools Walmart suppliers use to help get paid faster, rather than just relying on Retail Link.
Supply Chain Unpredictability for Semiconductors: How A $.040 Part Stopped Production on 1.3 Million Vehicles
Learn how this one small part majorly impacted millions of dollars in revenue, and how to prevent problems for suppliers relying on semiconductors.
UNFI Supplier Compliance Guide: How to Avoid Chargebacks and Improve Supplier Performance
Learn how to stay compliant with the distributor UNFI and avoid chargebacks.
