{"id":47640,"date":"2016-06-08T07:21:54","date_gmt":"2016-06-08T12:21:54","guid":{"rendered":"https:\/\/www.spscommerce.com\/resources\/maverik\/"},"modified":"2025-09-12T11:42:28","modified_gmt":"2025-09-12T16:42:28","slug":"maverik","status":"publish","type":"project","link":"https:\/\/www.spscommerce.com\/au\/resources\/maverik\/","title":{"rendered":"Maverik"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Section&#8221; module_class=&#8221;short&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;#00aae5&#8243; custom_padding_tablet=&#8221;50px|0|50px|0&#8243; custom_padding_phone=&#8221;&#8221; transparent_background=&#8221;off&#8221; padding_mobile=&#8221;off&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Case Study Title&#8221; _builder_version=&#8221;4.16&#8243; header_font_size=&#8221;24px&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_layout=&#8221;dark&#8221; text_line_height_last_edited=&#8221;off|desktop&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; saved_tabs=&#8221;advanced,css&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4 style=\"margin-bottom: 0 !important;\">Case study:<\/h4>\n<h1 style=\"margin-top: 1% !important; margin-bottom: 0 !important;\">Maverik utilizes SPS Commerce Analytics solution as single source of truth in trading network<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;#ffffff&#8221; custom_padding_tablet=&#8221;50px|0|50px|0&#8243; custom_padding_phone=&#8221;&#8221; custom_css_main_element=&#8221;border: 1px solid #dddddd;&#8221; transparent_background=&#8221;off&#8221; padding_mobile=&#8221;off&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_4,1_4&#8243; padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text disabled_on=&#8221;on|on|&#8221; admin_label=&#8221;Body copy + link to Pardot resource&#8221; _builder_version=&#8221;4.22.1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; saved_tabs=&#8221;advanced,css&#8221; global_colors_info=&#8221;{}&#8221;]<img decoding=\"async\" class=\"alignright wp-image-46026 size-full\" style=\"border: 1px solid #dddddd; border-radius: 1px;\" src=\"https:\/\/www.spscommerce.com\/wp-content\/uploads\/2017\/02\/Maverik_logo.png\" alt=\"Maverik\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.spscommerce.com\/wp-content\/uploads\/2017\/02\/Maverik_logo.png 300w, https:\/\/www.spscommerce.com\/wp-content\/uploads\/2017\/02\/Maverik_logo-200x133.png 200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>In 1928, <a href=\"https:\/\/www.maverik.com\/\">Maverik<\/a> functioned as a two-pump gas station in Afton, Wyoming, but today Maverik operates as the largest independent fuel marketer in the Intermountain West. The retailer provides an outdoor recreation-based motif in stores to engage shoppers and support its claim of being \u201cAdventure\u2019s First Stop.\u201d<\/p>\n<p>As the company began to expand, leaders recognized that the company\u2019s sales data was becoming less visible and difficult to access. This was limiting the quality and timeliness of available insight into the consumer buying trends across their stores. Executives at Maverik began researching different technology options to help the company better organize and simplify its category management data, so the main focus could return to customer experience.<\/p>\n<p>The partnership with SPS Commerce began with several discussions between internal teams and vendors to make sure all parties were accommodated. Maverik chose to work with the <a href=\"https:\/\/www.spscommerce.com\/products\/analytics\/\">SPS Analytics solution<\/a>, which has been transformational for the company resulting in record performance. The Analytics solution is now accepted as Maverik\u2019s single source of truth and official language of its trading network.<\/p>\n<p><a class=\"myButton2\" href=\"http:\/\/go.spscommerce.com\/maverik\/case-study\">DOWNLOAD THE CASE STUDY<\/a>[\/et_pb_text][et_pb_text disabled_on=&#8221;||on&#8221; admin_label=&#8221;Mobile copy + Pardot resource&#8221; _builder_version=&#8221;4.22.1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; saved_tabs=&#8221;advanced,css&#8221; global_colors_info=&#8221;{}&#8221;]<img decoding=\"async\" class=\"wp-image-46026 size-full aligncenter\" style=\"border: 1px solid #dddddd; border-radius: 1px;\" src=\"https:\/\/www.spscommerce.com\/wp-content\/uploads\/2017\/02\/Maverik_logo.png\" alt=\"Maverik\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.spscommerce.com\/wp-content\/uploads\/2017\/02\/Maverik_logo.png 300w, https:\/\/www.spscommerce.com\/wp-content\/uploads\/2017\/02\/Maverik_logo-200x133.png 200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>In 1928, <a href=\"https:\/\/www.maverik.com\/\">Maverik<\/a> functioned as a two-pump gas station in Afton, Wyoming, but today Maverik operates as the largest independent fuel marketer in the Intermountain West. The retailer provides an outdoor recreation-based motif in stores to engage shoppers and support its claim of being \u201cAdventure\u2019s First Stop.\u201d<\/p>\n<p>As the company began to expand, leaders recognized that the company\u2019s sales data was becoming less visible and difficult to access. This was limiting the quality and timeliness of available insight into the consumer buying trends across their stores. Executives at Maverik began researching different technology options to help the company better organize and simplify its category management data, so the main focus could return to customer experience.<\/p>\n<p>The partnership with SPS Commerce began with several discussions between internal teams and vendors to make sure all parties were accommodated. Maverik chose to work with the <a href=\"https:\/\/www.spscommerce.com\/products\/analytics\/\">SPS Analytics solution<\/a>, which has been transformational for the company resulting in record performance. The Analytics solution is now accepted as Maverik\u2019s single source of truth and official language of its trading network.<\/p>\n<p style=\"text-align: center;\"><a class=\"myButton2\" href=\"http:\/\/go.spscommerce.com\/maverik\/case-study\">DOWNLOAD THE CASE STUDY<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_divider show_divider=&#8221;off&#8221; disabled_on=&#8221;on|on|&#8221; admin_label=&#8221;Divider&#8221; _builder_version=&#8221;4.16&#8243; hide_on_mobile=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text disabled_on=&#8221;off|off|on&#8221; admin_label=&#8221;Mobile Sidebar&#8221; _builder_version=&#8221;4.16&#8243; text_text_color=&#8221;#606a6e&#8221; text_font_size=&#8221;12&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;|||20%&#8221; custom_css_main_element=&#8221;border-top: solid 1px #dddddd;&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; saved_tabs=&#8221;advanced,css&#8221; global_colors_info=&#8221;{}&#8221;]<img decoding=\"async\" class=\"wp-image-7857 size-full aligncenter\" src=\"https:\/\/www.spscommerce.com\/wp-content\/uploads\/2017\/02\/retailers.png\" alt=\"Retailers\" width=\"130\" height=\"130\"><\/p>\n<p style=\"text-align: center;\"><strong>RETAILERS<\/strong><\/p>\n<p>Services: Retail<\/p>\n<p>Industry: Convenience fuel and grocery<\/p>\n<p>Trading Partners: National Association of Convenience Stores (NACS) vendors<br \/>\n[\/et_pb_text][et_pb_text disabled_on=&#8221;on|on|&#8221; admin_label=&#8221;Sidebar&#8221; _builder_version=&#8221;4.16&#8243; text_text_color=&#8221;#606a6e&#8221; text_font_size=&#8221;12&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;|||20%&#8221; custom_css_main_element=&#8221;border-left: solid 1px #dddddd;&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; saved_tabs=&#8221;advanced,css&#8221; global_colors_info=&#8221;{}&#8221;]<img decoding=\"async\" class=\"wp-image-7857 size-full aligncenter\" src=\"https:\/\/www.spscommerce.com\/wp-content\/uploads\/2017\/02\/retailers.png\" alt=\"Retailers\" width=\"130\" height=\"130\"><\/p>\n<p style=\"text-align: center;\"><strong>RETAILERS<\/strong><\/p>\n<p>Services: Retail<\/p>\n<p>Industry: Convenience fuel and grocery<\/p>\n<p>Trading Partners: National Association of Convenience Stores (NACS) vendors<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;Section&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;#f6f6f6&#8243; custom_padding_tablet=&#8221;50px|0|50px|0&#8243; custom_padding_phone=&#8221;&#8221; transparent_background=&#8221;off&#8221; padding_mobile=&#8221;off&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Row&#8221; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;89%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;89%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;|20px||20px&#8221; custom_css_main_element=&#8221;background-color:#ffffff;||border: 1px solid #dddddd;&#8221; make_fullwidth=&#8221;on&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;More case studies&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>More case studies:<\/h3>\n<p>[\/et_pb_text][et_pb_portfolio fullwidth=&#8221;off&#8221; posts_number=&#8221;4&#8243; include_categories=&#8221;1450&#8243; show_categories=&#8221;off&#8221; show_pagination=&#8221;off&#8221; admin_label=&#8221;Portfolio&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_css_portfolio_post_meta=&#8221;margin-bottom: -350px;&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_portfolio][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Visit resource center link&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;right&#8221; custom_margin=&#8221;-75px|||&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<a style=\"font-size: 14px;\" href=\"https:\/\/www.spscommerce.com\/nl\/resource-center\/\">Visit the full resource center &gt;&gt;<\/a><br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Case study: Maverik utilizes SPS Commerce Analytics solution as single source of truth in trading network In 1928, Maverik functioned as a two-pump gas station in Afton, Wyoming, but today Maverik operates as the largest independent fuel marketer in the Intermountain West. The retailer provides an outdoor recreation-based motif in stores to engage shoppers and [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":46030,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[1448,1450,3356,3355,10998,26730,26290,3358,3351,3352,3127],"project_tag":[],"class_list":["post-47640","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-analytics-au","project_category-case-study-au","project_category-data-insights-au","project_category-enterprise-au","project_category-general-merchandise-au","project_category-industrial-au","project_category-item-management-au","project_category-midmarket-au","project_category-partner-au","project_category-retailer-au","project_category-retailer-case-study-au"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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